A blog is essential to your content marketing strategy. You must create a schedule and stick to it to continuously deliver purposeful content.
Blogging is one of the most valuable tools that businesses have to engage with customers and ultimately make their lives easier. If you’re not blogging, it’s time to get started or get left behind. If you need a bit of inspiration, here are 19 reasons (in no particular order) why your business should be blogging.
We believe that having a written platform on your website that can provide insight and address your prospects' questions is key to the inbound methodology.
Here are some reasons to have one for your business:
https://www.sproutcontent.com/blog/19-reasons-why-your-business-should-be-writing-a-blog